New York, USA (October 02, 2008) FOR IMMEDIATE RELEASE:

Scherr Technology today announces the launch of vixenpick.com the website for Vixenpick.com, Inc. Scherr Technology established a custom, multi-page “picture rating” website plus CafePress ecommerce and integrated Google AdSense. The site was built on the MiPhoto plaform and is engineered in PHP, CSS, HTML and JavaScript and Flash. Scherr Technology provided vixenpick.com with strategy, design, implementation services. “The site is perfect, and I am very pleased with how everything came out!” says Scott Pierangelo, President of Vixenpick.

About Vixenpick.com
Vixenpick.com is a FREE, Invitation-Only Picture Rating/Dating/Social Networking Website that gives away prizes to it’s top rated members. The website features: Upload Pictures & Videos, Prizes for Vixen/Hound of the Month/Year, Rate & Meet, Add Buddies to your Friends List, Get your own Message Box, Video chat & Member Forum and an Invite friends to register engine. There are 3 ways to get onto the site. The first way is to be referred by a current member. The second way is to get an invite card/flyer with a code on it. The third way is to register, and it will automatically put your name on a waiting list.

About Scherr Technology
Founded in 1994 by Brian C. Scherr and located in New York, Scherr Technology is a full service media company specializing in video enabled website design and development, existing site redesigns, corporate identity, ecommerce and marketing. Scherr Technology provides unique solutions to a diverse range of clientele across the United States and throughout the world with an emphasis on emerging technologies.

© 2008 Scherr Technology. All rights reserved. Scherr Technology is a registered trademark in the U.S. and other countries. All other brands and product names are trademarks or registered trademarks of their respective companies.

Tags: cafepress, client, clientele, design implementation, ecommerce, emerging technologies, free invitation, immediate release, implementation services, Launch, networking website, pierangelo, Press, Press Releases, social networking, strategy design, unique solutions, video enabled

“Brian is a talented and forward thinking technologist. He creates the comfort level where you can express and develop your ideas. His work speaks for itself in the clients and types of work his company takes on. I recommend Brian for his skill level, ability to connect with your ideas , and to help you achieve your online goals.”

Ed Eisenstein, President - unatechnical.com

Tags: client, Client Testimonials, clients, Press, skill level, Talented, technologist, Thinking

On Tuesday February 12, 2008 the Senate approved telco amnesty, legalized and then expanded President Bush’s Secret Spy Program. When the bill is enacted, your email, website, phone calls and any other digital communication will be unprotected.

Senators Russ Feingold of Wisconsin and Christopher J. Dodd of Connecticut have argued that the plan effectively rewarded phone companies by providing them with legal insulation for actions that violated longstanding law and their own privacy obligations to their customers. “This is a dramatic restructuring” of surveillance law, said Michael Sussmann, a former Justice Department intelligence lawyer who represents several telecommunication companies. “And the thing that’s so dramatic about this is that you’ve removed the court review. There may be some checks after the fact, but the administration is picking the targets.” LICHBLAU, Eric (2008), Bush Presses House to Approve Bill on Surveillance, The New York Times, [13 Feb 2008]

Considering the severity of this news and its impact on our civil liberties, I took the time to review how this story of critical importance has been reported on by some of the major news organizations. What I found was surprising. Only two news sources had mention of this article on their homepage using a headline that accurately reflects the event. Five sources had misleading headlines, Reuters even titled their article “Bush opposes temporary extension of spy program” and then proceeded report how the bill passed the Senate. Eight news sources had no mention whatsoever of the story. List below.

New York Times – “Senate Vows to Expand Spy Powers”
Wired – “Senate Approves Telecom Amnesty, Widens Spying”

Reuters – “Bush opposes temporary extension of spy program”
BBC News – “Bush warns Congress on wiretaps”
USA Today – “Bush prods House on surveillance”
AOL News – “Bush Presses House on Surveillance Bill”
Yahoo News – “Bush presses House on surveillance Bill”

Washington Post – No Mention
Fox News – No Mention
CBS News – No Mention
Chicago Tribune – No Mention
CNN – No Mention
MSNBC – No Mention
New York Post – No Mention
Bloomberg – No Mention

Meanwhile, on nearly every news source mentioned above the lead story was…

Clemens and McNamee battle over steroid use.

Tags: Christopher J. Dodd, civil liberties, critical importance, digital communication, fact, Image, law, major news, misleading headlines, Net Neutrality & Stats, plan, Press, restructuring, Roger Clemens Vs, russ feingold, ScherrTech.com, Secret, spy program, surveillance, surveillance bill, telecommunication companies, Website, wiretaps, Yahoo

Possibly reacting to the uproar over the recent Network Solutions debacle, ICANN (the organization that governs domain names) and Google have announced that they are taking immideate action to plug the “domain grace period hole” that has allowed the process of “tasting” and “front running” to be profitable.

Google leads, ICANN follows: domain tasters can now eat dirt
By Nate Anderson | Published: January 30, 2008 - 01:53PM CT

“Domain tasting might sound like a leisurely Sunday afternoon activity, but ICANN isn’t amused, and it has just proposed a crackdown plan that could make “tasting” and “front running” of domains an unprofitable activity.

Under current ICANN rules, anyone who registers a new domain name has a five-day grace period to back out and receive a total refund. The policy is in place to prevent hassles if people mistype domain names during signup or simply have buyer’s remorse at signing up for ilovespaminacan.com. But because a five-day registration is free, some users “taste” millions of domain names in order to see how well they perform as marketing vehicles. The sites that don’t perform are then deleted and the cash refunded.”

Continued…

Tags: Gov, Net Neutrality & Stats, Press, ScherrTech.com, SPAM

New York, USA (January 01, 2007) FOR IMMEDIATE RELEASE:

Scherr Technology today announces the launch of an enhanced ScherrTech.com, the website for the New York based website design firm Scherr Technology. The website features a new Press Area with dynamically updating press releases about the exciting new Scherr Technology clients, news, partnerships and technology.

About Scherr Technology

Founded in 1994 by Brian C. Scherr and located in New York, Scherr Technology is a full service media company specializing in video enabled website design and development, existing site redesigns, corporate identity, ecommerce and marketing. Scherr Technology provides unique solutions to a diverse range of clientele across the United States and throughout the world with an emphasis on emerging technologies.

© 2007 Scherr Technology. All rights reserved. Scherr Technology is a registered trademark in the U.S. All other brands and product names are trademarks or registered trademarks of their respective companies.

Tags: Press, Press Releases, Redesign, ScherrTech.com, Website