Reading time: 2 – 2 minutes

Testimonial quote from Jean-Paul Villere, President of Villere Realty regarding his choice to purchase his new Main Street Pedicab from pedicab.com.

“Anyway you asked why I chose you guys.  A couple of reasons.  First, your website.  Explains a lot, great images, etc. Then your follow-up/salesmanship was timely and welcome – also appreciative.  It’s nice to do business w/people who acknowledge there is competition out there and therefore value the transaction.  Lastly, the models offered paired w/the price point made it all come together.

As you know, I’d done a lot a research so I wasn’t just purchasing this on a whim.  I pretty much knew what I wanted, and again your accessibility to me as a consumer, answering my questions, really facilitating the transaction.  You could say you were what pushed this from idea stage to now – so congrats!”

Thank you Jean-Paul for perfectly illustrating how a properly executed website is the critical first step in the decision making process that ultimately resulted in a successful purchase from a previously unknown vendor.

View the site at pedicab.com.

Reading time: 2 – 3 minutes

Essential tools for maintaining website code compliance, the W3C or World Wide Web Consortium provides a several quality assurance validators to check the code validity of Web documents in HTML, CSS, WAP, XHTML, SMIL, MathML, etc. Your first stop on the list should be The Markup Validation Service, as it will check the markup of the web page.  Simply enter the URI of a document you would like validated in the textbox provided. The informative error messages are helpful in finding and fixing any errors. Once your markup is valid, it is time to move on to your CSS. First format and optimize your CSS for FREE using CLEANCSS. Then return to the W3c tools for validation.

To validate your CSS the W3C provides the CSS Validation Service for Check Cascading Style Sheets (CSS) and (X)HTML documents with style sheets. Simply enter the URI of a document you would like validated in the textbox provided. There is also the W3C mobileOK Checker for those seeking to publish WAP content. A full list of validators is available as well as QA Matrix comparing the capabilities of each.  The W3C validators are hosted on server technology donated by HP, and supported by community donations.

Reading time: < 1 minute

Testimonial quote from Nancy Dalva of producer/writer Mondays with Merce regarding Scherr Technology's responsiveness to Merce Cunningham Dance Studio’s Needs.

“Whatever I ask you for, you do yesterday. It is an endearing quality, not to mention rare.”

Thank you Nancy, for noticing how Scherr Technology’s unique approach to Internet content creation has enabled us to provide extraordinarily responsive customer service.

View the site at merce.org