Get ready for HD on a whole new level. A collection of renegade engineers and entrepreneurs have been working on a system to capture video at resolutions that were previously unheard of. Released in 2007, the RED ONE was the first camera produced by Red Digital Cinema Camera Company. The camera uses a 12 megapixel CMOS sensor that captures 4K 16:9 (4096×2304). The highest resolution that most consumers are currently familiar with is 1080HD which is only (1920×1080) by comparison. This was only a warm up for the Red team.

Now Red is paused to make a giant leap in ultra resolution image capture technology. When they are released over the next year and into 2010, the SCARLET and EPIC camera systems will provide the foundation for ground breaking new ways to use video and images. EPIC is the “flagship of the Red family” Sporting a top resolution of 28K (28000×9334 pixels), EPIC’s images can be combined to film true stereoscopic (3D) IMAX movies capable of being experienced in even more immersive ways than are available today. It is estimated the EPIC core system will start around $55,000.

For those without such bleeding edge needs, there is SCARLET. “Even starting at the bottom of RED’s line is higher resolution than broadcast HDTV. A 3K resolution (3072×1620 pixels) Scarlet module with a 2/3-inch Mysterium-X sensor with up to a 120 fps shooting rate equipped with a mini-RED/C-mount is expected to be available for $2,500 by next fall. With fixed 8X lens to make a basic working camera, the price is expected to be under $3,750.” RED’s Modular Camera Breaks New Ground by Frank Beacham, tvtechnology.com

Sample Red Video courtesy red.com:

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Testimonial quote from Jean-Paul Villere, President of Villere Realty regarding his choice to purchase his new Main Street Pedicab from pedicab.com.

“Anyway you asked why I chose you guys.  A couple of reasons.  First, your website.  Explains a lot, great images, etc. Then your follow-up/salesmanship was timely and welcome – also appreciative.  It’s nice to do business w/people who acknowledge there is competition out there and therefore value the transaction.  Lastly, the models offered paired w/the price point made it all come together.

As you know, I’d done a lot a research so I wasn’t just purchasing this on a whim.  I pretty much knew what I wanted, and again your accessibility to me as a consumer, answering my questions, really facilitating the transaction.  You could say you were what pushed this from idea stage to now – so congrats!”

Thank you Jean-Paul for perfectly illustrating how a properly executed website is the critical first step in the decision making process that ultimately resulted in a successful purchase from a previously unknown vendor.

View the site at pedicab.com.

Essential tools for maintaining website code compliance, the W3C or World Wide Web Consortium provides a several quality assurance validators to check the code validity of Web documents in HTML, CSS, WAP, XHTML, SMIL, MathML, etc. Your first stop on the list should be The Markup Validation Service, as it will check the markup of the web page.  Simply enter the URI of a document you would like validated in the textbox provided. The informative error messages are helpful in finding and fixing any errors. Once your markup is valid, it is time to move on to your CSS. First format and optimize your CSS for FREE using CLEANCSS. Then return to the W3c tools for validation.

To validate your CSS the W3C provides the CSS Validation Service for Check Cascading Style Sheets (CSS) and (X)HTML documents with style sheets. Simply enter the URI of a document you would like validated in the textbox provided. There is also the W3C mobileOK Checker for those seeking to publish WAP content. A full list of validators is available as well as QA Matrix comparing the capabilities of each.  The W3C validators are hosted on server technology donated by HP, and supported by community donations.